How to do video editing for Instagram

You decided to promote your business in Instagram posting a series of videos. However, before taking action, you would like to find out how edit your videos effectively to make them more compelling in the eyes of your current followers and the people you want to convince to become one. Well, if that's the case, you've come to the right place at the right time!

In the next few paragraphs, in fact, I will have the opportunity to explain how to do video editing for instagram using the default built-in features of the world's most popular photo social network and third-party video editing applications. In the last part of the tutorial, then, I will not stop giving you some practical tips on how to effectively edit the videos that will be published on Instagram.

So what are you doing still standing there, anyway? Strength and Courage: Make yourself comfortable, take all the time you need to focus on reading the next few paragraphs and, more importantly, implement the "tips" that I will give you. I can only wish you a good read and, above all, have fun!

  • Video editing app for Instagram
    • Program features
    • Cute CUT (Android/ iOS)
    • VivaVideo (Android / iOS)
    • ActionDirector (Android)
    • iMovie (iOS)
    • More video editing apps for Instagram
  • How to edit a video for Instagram

Video Editing App for Instagram

Let's start this review by looking at some of the video editing features included in the instagram-app and some third party application to edit the videos to publish them on the famous social network of Facebook. I'm sure you will find these extremely useful solutions for editing your videos.

Program features

Would you like to edit the videos that will be published on Instagram and, in this case, on the Stories ? In that case, I want you to know that there are some ... Instagram default features that can be useful to you and that allow you to decorate your content with stickers, letters, GIFs and anything else.

To use it, enter Instagram through the official Android or iOS application, click on the camera located in the upper right corner of the main screen of the application, which can be accessed by tapping on the little house in the lower left corner) and select the movie you want to share from the Gallery or register one for now, through the appropriate recording button … Placed in the lower center.

Then swipe from right to left to apply the effects "on the fly" (for example, "on the fly"). Jaipur, El Cairo, Tokyo, Rio de Janeiro etc.), click on the smiley sticker located in the upper right corner to insert stickers into the story (eg "Stickers"). Locate Us guidance on Record the content; Mention… to mention another user; #hashtag to insert a sticker with a hash tag; Poll to insert a sticker with a poll and so on) and click on the icon of the pen (also located in the upper right corner) to to draw in the film.

After selecting the drawing tool you prefer to use, choose the brush size with the adjustment bar on the left, set the color you want to use by pressing one of the colored dots at the bottom and draw on the film. When you are done editing, remember to press on the End to save the whole thing.

In Instagram Stories you can also add face filters: to do this, you just have to click on the smiley face located in the upper right part of the screen and select a filter from the ones in the lower part of the screen.

If you want to add some text to the video instead, press the button Aa located at the top right of the screen, type the word or phrase that interests you using the keyboard on the device, press the button at the top (for example, "Push"). Bold type, Classic, Modern etc.) to change the writing style and select one of the color pellets of those that are placed at the bottom to choose the color to assign to the writing. Also in this case, when you have finished editing, remember to press on the element End in the upper right corner to save the day.

As soon as you are ready to do it, publish the story by pressing the button first. Next at the bottom right, and then on the button shares under the title Your history. For more information on how to create stories on Instagram, please see the guide that I have linked to, because it will certainly be useful to you.

Cute CUT (Android / iOS)

One of the Best Apps guidance on edit videos to post on Instagram is Cute cut which is available for free for Android and iPhone and is very easy to use. A Pro version is also available, which costs 6,99 euros, which allows you to make videos of unlimited duration and removes the watermark from the generated videos.

After installing and launching Cute CUT on your device, press the symbol capacitor positive (+) lead in the upper left corner, write the name you want to assign to the project in the text field New movie and press the button Create … Found inside the box. In the screen that opens, select the quality of the video, the orientation and other settings and touch the End…in the upper right corner.

To add a video, photo, text or audio clip to your project, press the button capacitor positive (+) lead On the left, select the type of content you want to add (eg. Video ) and follow the instructions on the screen to import the desired file. After importing a file into the timeline, you can edit it by double-tapping it and choosing one of the tools that appear in the toolbar below, so that you can trim the movie, modify its main parameters, etc.

When the job is done, touch the symbol shares located in the upper right (the icon of the arrow looking to the right) and select one of the available saving options (eg "Save"). Export in albums ).

VivaVideo (Android / iOS)

Another solution that I suggest you try to edit the videos to be posted on Instagram is VivaVideo an application available for Android and iOS that integrates multiple tools for advanced video editing. I would also like to point out the possibility of buying its paid version which, with prices starting at 2,99 euros / month, removes the watermark and the advertising banners of the application.

After installing and launching VivaVideo on your device, press the button Begins then on the buttons I accept and start using e Skip. At this point, press the key Edit located at the top left, select one of the videos saved on your device, highlight the cropping area, if you want to extract a short clip from the video, and press the button Next… To move on.

Then select the buttons at the bottom of the screen (for example, "Down"). Filter, Size, Subdivide… Etc.) To add filters, cut the clip, change the main parameters of the movie and so on. So as soon as you're ready to do it, hit the button shares In the upper right corner, select the resolution in which you want to export the movie (for example, "Pixel" or "Pixel"). High 720p ), wait for the export process to complete and share the video about Instagram pressing the social network icon.

ActionDirector (Android)

ActionDirector is a free application for Android that allows edit videos in an extremely easy and fast way, so I suggest you take it into account when editing movies to be published on Instagram. I would like to inform you that its basic version is free, but you can subscribe to the Premium version at a cost of 4,29 euros / month, which allows you to remove the ad, remove the watermark and export videos in Ultra HD (these last two features can be unlocked for each edited movie even by watching an ad).

After installing and launching the application, press the button Accept and continue and then touch the button Edit placed on your main screen, select a video from the Gallery, click on the icon capacitor positive (+) lead placed on your correspondence and then on the symbol (✓).

Now retouch the movie by pressing one of the buttons at the bottom of the screen (for example, "Pause"). Edit to crop the video, rotate or reflect it; Action to change your speed; Color to change its color and main parameters and so on). After applying any changes, remember to save them by pressing the button. (✓) … Placed in the upper right.

When the work is done, touch your voice Produce (top right), select an output format from those available, press the button Begins… Wait for the video export to complete and then press the button… Share Instagram in the menu that opens.

iMovie (iOS)

If you have a iPhone you can edit videos to be posted on Instagram using iMovie the application developed by Apple that allows you to retouch your movies in a very simple way: thanks to its “clean” interface and without any frills. I would like to inform you that the application is also available for iPad and Mac (The desktop version, for obvious reasons, offers advanced editing tools not available on the mobile counterpart.)

After launching iMovie on your "meláphone" (the application must be pre-installed on your device, otherwise it is available for free in the App Store), touch the tab PORTFOLIO…Press the button… capacitor positive (+) lead in the upper left and select the Movie from the menu that opens. Then select the files you want to import into the project and press the button Create a movie… Located at the bottom.

At this point, the files you have selected will be imported into the iMovie timeline. To apply filters to your clips, tap on them and select one of the icons at the bottom (for example, the clip icon). scissors to cut the video, the chronometer to change your speed or the speed of the three concentric circles to apply filters) and use the on-screen adjustment bars and menus to edit your movie.

When the job is done, touch the button End located in the upper left and, on the screen that opens, press the shares located at the bottom and then click on the Instagram to share the images on the photo social network. If you want more information on how use iMovie, please read the guide that I have linked to you.

More video editing apps for Instagram

There are so many other video editing apps for Instagram that deserve to be considered, and here are some of them that might suit you.

  • KineMaster (Android / iOS) - world famous video editing application that integrates advanced tools to retouch your videos. It's basically free, but you can subscribe from 5,49 euros / month to remove the watermark and access the complete package of decorative elements.
  • InShot (Android / iOS) - is an application to retouch videos by applying beautiful artistic effects. The basic version is free, but you can subscribe to the Pro version, which starts at 3,99 euros / month, to remove the watermark and advertising banners and access exclusive filters, stickers and other decorative elements.
  • Empalme (iOS) - this is a popular application for editing videos on your iPhone and iPad by applying filters, adjusting the main parameters, cropping and more.

To learn more about how these and other video editing applications work, check out the in-depth section I have dedicated to the topic, because it will surely be useful to you.

How to edit a video for Instagram

We conclude this guide with a series of tips on how to edit a video for Instagram effectively. Try following the "tips" listed below and you will see that the results will not be long in coming.

  • Focus on quality - without good and quality content, there would be no point spending time editing the film. Therefore, try to think about the audience you are targeting and the result you want to achieve with the video, to have clear ideas on how to develop it. If possible, try to record the video with a mobile phone that has a good camera (the best camera phones currently on the market are listed in this guide).
  • Make the most of your time - when I write, videos up to a maximum of 60 minutes in length can be posted on Instagram on IGTV (for users who have a good following, for everyone else the limit is 15 minutes and 10 seconds); videos of no more than 60 seconds of duration and in the Video Stories of 15 seconds. The advice I give you, therefore, is to be concise and make the most of all the time available for each type of video. So when editing, try to cut out the "dead" moments, to make the most of the time available.
  • Take the example of other users - This can be especially useful if you are recently using Instagram and have run out of ideas on how make videos. To find interesting ideas, go to the section Explore pounding on the magnifying glass (in the Instagram application) or by clicking on the compass (in its web version) and «study» the way in which the most popular videos of the moment were made. Obviously I am not inviting you to copy other people's style and content (which would violate the terms of use of the service), but simply to borrow some ideas on how to make your own content, which should be original anyway. Understood?